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United Arts Grants Cultural Tourism (CT) Funding

About the OPPORTUNITY

Objectives:

  • Enhance the Orlando area’s arts and cultural identity
  • Present quality arts and cultural experiences
  • Promote tourism

United Arts of Central Florida facilitates the Orange County Cultural Tourism Funding program.

Eligibility Requirements:

Any arts and cultural organization that meets every one of the following eligibility requirements:

  1. Cultural nonprofit 501(c)(3) corporation registered and in good standing with the State of Florida and IRS, OR, an American Alliance of Museums (AAM)-accredited museum that meets all other requirements the same as a 501(c)(3); AND current/in compliance with any open Orange County grants.
  2. An organization must be a 501c3 for at least three years at the time of application date to apply for Cultural Tourism Funding.
  3. Successfully delivered an event or series of events in Orange County within the last five years, drawing significant tourist interest and enhancing the region's cultural appeal.
  4. The arts and cultural event for which you are applying will take place in ORANGE COUNTY and will be accessible and promoted to the general public.
    • The project occurs within the Project Period of Nov. 1, 2025 to Feb 28, 2027, with actual event(s) that occurs between January 1 to December 31, 2026.
    • The arts and culture activities proposed are not a supplementary event at a non-arts conference, professional meeting, reunion or other similar gathering.
  5. Market to potential visitors beyond the immediate four-county area of Orange, Osceola, Lake and Seminole counties.
  6.  Show community support through donations, specifically for this project, that match the requested amount at least dollar-for-dollar.
  7. Attend the FY26 Cultural Tourism Funding workshop – mandatory for first-time applicants and applicants that have not been awarded in the previous cycle. If not able to attend the workshop, sign up for virtual review with Trudy@UnitedArtsCFL.org
  8. Have a checking account with a licensed financial institution.
  9. Currently prepare at least quarterly financial statements (Balance Sheet and Profit & Loss Statement), also called Statement of Financial Position and Statement of Activities, that are reviewed and approved by the board (either signed statements or shown in board minutes to have been approved); within 9 months of fiscal year-end. The level of financial statements required (self-reported, to reviewed financials, to audited financial statements) and the maximum amount of the request is based on the three-year average of operating revenue, as reported on the IRS Form 990's
  10. File an annual IRS Form 990 (also acceptable: 990-EZ, 990-N with additional financial statements or documentation of annual revenue.
  11. Have a UEI number.

 

Important Dates

The FY26 Cultural Tourism Funding application period is now open, for events that occur between January 1-December 31, 2026.

Application opens: May 23, 2025

How to Apply for FY25 Cultural Tourism Funding - workshop (on Zoom): Tues, June 10, 2025, 11a-12:30p, Webinar will be recorded and posted on this website (see Documents). First-time applicants are required to attend, or review the recording by appointment with Trudy Wild, Trudy@UnitedArtsCFL.org.

Application deadline: Tuesday, July 15, 2025, by 11:59 p.m. EST

  • Staff question deadline Friday, July 11, 2025, at 3 p.m.
  • Staff courtesy review of complete narrative proposal - request deadline Monday, June 23, 2025, email application packet PDF
  • Staff courtesy review of partial narrative, budget or match forms, or financial statements - request deadline Monday, July 7, 2025, by email

Applications & Calibration exercise with Review Panel/Advisory Council: Wednesday, August 13, 2025, 8:30-10 a.m., Orange County Arts & Cultural Affairs, 450 E. South Street, Orlando, FL 32801, Largo Training Room

Cultural Tourism Review Panel meeting -- Thursday, September 18, 2025, 8:30a-1:30p (schedule pending); Location Holden Heights Community Center, 1201 20th Street, Orlando, FL 32805, in the Multipurpose Room. (At least one representative from each applicant organization must be present)

Advisory Council meeting: Ranking and funding recommendations – Tuesday, Sept 23, 2025, 8:30-10 a.m., location: Orange County Arts & Cultural Affairs, 450 E. South Street, Orlando, FL 32801, Largo Training Room

Board of County Commissioners meeting: Final approval - Tuesday, October 28, 2025, (to be confirmed) 9:00 a.m. meeting start, Orange County Administration Center, 201 S Rosalind Ave, Orlando, FL 32801, in Chambers

For eligibility, applicant meetings by appointment only, or more information, contact Trudy@UnitedArtsCFL.org

 

Acknowledgments

Orange County Arts & Cultural Affairs "leaper" logo
Verbiage: “This project is funded in part by Orange County Government through the Arts & Cultural Affairs Program.”

FAQS

Can we use a portion of our United Arts General Operating Support for 2025 or 2026 as part of our match?

No, that has historically not been an allowable match due to the fact that Orange County contributes significantly to the funding pool for United Arts' Operating Grants.

Project grants can apply as match if that funding is specifically for the same proposed item(s) in the Cultural Tourism Funding proposal.

Can applicants use Venue Subsidy Funding grants for matching funds for the FY26 Cultural Tourism application and budget?

Venue Subsidy Funding is awarded in the fall of 2025, after the FY26 Cultural Tourism Funding application is submitted.

You may not use Venue Subsidy funds from Orange County for matching funds for your request amount in the Cultural Tourism application. However, you can and should apply those funds toward the project expenses, if the Venue dates are related to your CT proposed event dates.

  • FY26 Cultural Tourism Event Dates - Within Jan 1, 2026 - through Dec 31, 2026.
  • Venue Subsidy Funding for FY26 may be used on approved events' venue rentals in Orange County for FY26 CT events between Jan 1, 2026-Sept 30, 2026.
  • Venue Subsidy Funding from FY27 awards may be used on approved events between Oct 1-Dec 31, 2026.So it's OK to include your estimated Venue Subsidy award in the application, and include that in the budget, but it may not be counted in the matchable funds line items. Finally, report all expenditures for the FY26 CT projects, using any Venue Subsidy that was awarded within the timeframe of your events.

Documents

FY26 Cultural Tourism Funding Program 

GUIDELINES

WORKSHOP: - WATCH THE RECORDINGDownload the Presentation 

  • How to Apply for FY26 Cultural Tourism Funding -
    • Tuesday, June 10, 11:00a-12:30p*-  Mandatory for first-time applicants and recommended for those applying after a year away;
    • Alternative: if you miss the workshop, you can schedule a review of the workshop with Trudy@UnitedArtsCFL.org
    • Prior applicants can review the workshop online to be aware of new or change requirements.

APPLICATION

SCORES & RANKING - (for FY25 Cultural Tourism Funding)

FUNDING AGREEMENT & PAY 1 (for FY25 Cultural Tourism Funding)

PAY 2

 

---- PRIOR YEAR ----

FY24 Cultural Tourism Funding Program - Resources to maintain grant 

 

Learn How to apply

This video guide on the right is designed to help grant holders manage their grants and clarifies our expectations and requirements. For more how-to videos, please go to our YouTube channel.

video guide to help grant holders manage their grants
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